This document defines the terms under which Sutariya Hemanshu contributes to The Shriks as a Brand, Growth & Business Development Associate. It outlines the four contribution lanes available, how each is compensated, and the commitments The Shriks makes as a venture.
This document is presented because Sutariya Hemanshu is being onboarded as a Brand, Growth & Business Development Associate at The Shriks — a systems architecture and AI automation venture. Sutariya Hemanshu is joining not as a client, not as a vendor, but as a venture teammate whose contribution drives commercial growth across multiple lanes. This agreement does not constitute an employment contract, a partnership agreement, or a joint venture. It is a contribution-based engagement governed entirely by the terms set out herein.
The role encompasses four distinct contribution categories: client acquisition and business development, venture growth and brand marketing, product launch and distribution support, and client delivery marketing. Each lane is compensated differently based on the nature of the work, the commercial result generated, and the attribution model applicable to that engagement.
This document defines how contributions translate into financial compensation — whether through direct client commission, delivery compensation, milestone-based bonuses, or capped revenue-linked incentives tied to product launches or campaigns. It also clarifies what The Shriks commits, what is not guaranteed in the initial stage, and how the structure may evolve as the venture grows.
Our Commitment: Sutariya Hemanshu is never required to invest personal money, pay any fee, or bear any cost to be part of this team or to perform this work. Sutariya Hemanshu brings effort, network, and commercial contribution — The Shriks provides the venture infrastructure, delivery capability, technical systems, and may support approved costs for marketing, content, tools, or campaigns where feasible. When the venture earns from work contributed to, Sutariya Hemanshu earns. That is the foundation of this agreement.
As a Brand, Growth & Business Development Associate, compensation is determined by which contribution lane is being worked in and the nature of the commercial result generated. The four lanes are independent but may overlap on certain engagements. Each has its own compensation structure.
This lane covers all work related to identifying, approaching, pitching, closing, and managing client relationships for paid engagements delivered by The Shriks. Compensation in this lane is commission-based and tied directly to attributable client acquisition.
| Role | Definition | Commission % |
|---|---|---|
| Cold Outreach — Lead Only | The associate identifies and contacts the prospect. The Shriks team handles pitch, close, and delivery. | 5% – 7% |
| Cold Outreach — Full Close | The associate identifies, cold contacts, pitches, and closes the client independently or with minimal venture closing support. | 15% – 17% |
| End-to-End Acquisition | The associate manages the acquisition process end-to-end — from identifying the opportunity and initiating contact through pitching and securing the client engagement. Ongoing communication may continue, but the commission band is based on end-to-end acquisition ownership, not relationship maintenance alone. | 15% – 20% |
| Warm Referral | The associate introduces an existing contact or warm lead who then engages The Shriks. No full outbound sales process is involved. | 5% – 8% |
Important: The exact percentage within the applicable range must be confirmed in writing by the founding team before any outreach begins. Commission applies only to work where client acquisition is reasonably attributable to the associate's effort. If the associate also contributes to execution or delivery on the same engagement, both BD commission and delivery compensation may apply — subject to the dual-role rules in Section 04.
This lane covers work that builds The Shriks' brand presence, visibility, and commercial positioning. This includes founder content support, social media management, reels and posts, website and documentation content, awareness campaigns, and venture positioning work.
Compensation structure: This work is not tied to direct client revenue and therefore is not compensated through commission. Instead, it may be compensated through milestone-based bonuses, capped revenue-linked incentives where a commercial result is reasonably attributable, or — where venture cash flow permits — a fixed stipend or retainer component.
What this is not: This is not equity. This is not company ownership. This is not permanent product share. This is contribution-based compensation tied to defined milestones or attributable commercial growth.
Initial-stage reality: In the early phase of venture growth, no fixed stipend is guaranteed for this lane unless separately agreed in writing. Compensation may rely on milestone bonuses or discretionary incentives until venture cash flow supports a more structured model.
This lane covers work related to launching, distributing, and promoting venture products — including LokiAI and future product releases. This includes launch content, reels, posts, waitlist campaigns, distribution strategy, launch assets, and product visibility work.
Compensation structure: Work in this lane may be compensated through a capped revenue-linked incentive tied to a defined launch window or campaign period, milestone-based bonuses for launch execution, or a hybrid model combining both.
What "share" means here: "Share" refers only to an agreed share of revenue generated within a defined launch or commercial window. It does not create ownership, equity, product rights, or permanent entitlement to future product revenue. The incentive structure, cap, and attribution model must be confirmed in writing before the campaign or launch begins.
Attribution requirement: Revenue-linked incentives apply only where the commercial result is reasonably attributable to the associate's launch or distribution effort. Where attribution is unclear, milestone-based compensation may be used instead.
This lane covers digital marketing, content execution, growth campaigns, and launch support delivered as a paid service to a client. This is execution work delivered under The Shriks venture. Examples include digital marketing packages, social media management for clients, campaign execution, and growth strategy implementation.
Compensation structure: Where the associate performs digital marketing execution work for a client engagement under a clearly approved and defined execution scope, separately agreed delivery compensation may apply for that specific scope. This is separate from BD commission.
Dual-role clarification: If the associate both acquired the client and performs approved execution work on the same engagement, both BD commission and execution compensation may apply — provided the execution scope was clearly defined, approved in writing by the founding team, and actually performed by the associate. BD commission alone does not create entitlement to delivery compensation. Delivery compensation requires a separately approved execution role.
Important: For standard technical projects (software, systems, web, AI, automation), The Shriks venture delivers the project. The primary compensation for the associate on such projects is the applicable client acquisition commission. The associate does not receive a share of overall project delivery revenue simply by virtue of having acquired the client. Any additional delivery role must be separately defined and approved in writing before work begins.
Revenue from client engagements is allocated across defined categories. The allocation model may vary depending on project type, team size, scope, delivery involvement, business development role, and venture operational needs. There is no universal fixed formula that applies to every engagement.
Early-stage reference model: For small-team projects in the initial phase, a common allocation framework may resemble the following structure. This is not a permanent rule — it is a reference point that may be adjusted based on the engagement.
What this means in practice: Project revenue may be allocated across business development contribution, delivery pool, venture overhead, and — where relevant — product launch or growth incentive pools. Final allocation for each engagement must be agreed in advance and confirmed in writing where compensation is tied to that engagement.
Important: Delivery allocation is not always 60%. Venture overhead is not always 20%. BD commission is not always 20%. These percentages may shift based on the nature of the engagement, the team involved, and the commercial structure of the project.
"Share" in this document does not mean equity, ownership, partnership interest, company stake, or permanent product ownership.
It refers only to a defined and agreed share of revenue generated from an attributable client engagement, campaign, launch window, product distribution effort, or commercial result, as specifically confirmed in writing before the work begins.
Revenue-linked incentives tied to product launches or campaigns are capped, time-bound, and apply only within the defined commercial window. They do not create ongoing entitlement to future product revenue, equity in the product, or ownership rights of any kind.
This section exists to remove ambiguity. If the associate is told they will receive "a share" of a launch or campaign, that means only a share of revenue generated within the agreed period and cap — nothing more.
Revenue-linked incentives — whether for client acquisition, product launches, or campaigns — apply only where the commercial result is reasonably attributable to the associate's effort. Attribution is not automatic. It must be provable or agreed.
Attribution may be based on:
Where attribution is unclear, disputed, or not reasonably provable, The Shriks may instead use milestone-based bonus or an agreed discretionary incentive rather than revenue-linked compensation. This protects both the associate and the venture from disputes over unclear commercial results.
The Shriks is in its initial growth phase. This means that in the early stage, the venture may not be able to provide a fixed monthly stipend or salary for this role. This is not a permanent constraint — it is a reality of the current phase.
In this initial stage, compensation may rely on:
As venture cash flow grows, the compensation structure may evolve to include:
This section exists to set realistic expectations. Joining in the initial stage means joining a venture that is building cash flow and commercial momentum. Compensation in this phase reflects that reality.
All information relating to The Shriks that is not publicly available is considered confidential. The associate acknowledges that, in the course of performing work under this agreement, they will have access to confidential and proprietary information belonging to The Shriks.
Confidential information includes, without limitation: internal projects, product information, client information, client lists, internal documents, internal communications, proposals, pricing structures, revenue structures, commission structures, business strategies, marketing strategies, campaign plans, lead information, business plans, system designs, technical architecture, credentials, access keys, internal files, product launch information, unpublished content, internal workflows, sensitive venture information, financial data, team compensation terms, and any other information that is not intended for public disclosure.
This agreement applies to client engagements, product launches, and commercial work across all service lines offered by The Shriks. The four contribution lanes — client acquisition, venture growth, product launch, and client delivery marketing — may apply to any of the following services depending on the nature of the engagement.
| Service | Description |
|---|---|
| Full-Stack Engineering | Web applications, platforms, and end-to-end product engineering |
| AI Infrastructure & Development | LLM integration, AI agents, model infrastructure, AI-powered product systems |
| Automation Systems | Workflow automation, operational pipelines, and process automation via Kn8t |
| Backend Systems Engineering | APIs, microservices, backend architecture, and distributed systems |
| Internal Tools & Platforms | Custom business tooling, internal dashboards, and admin systems |
| API & Integration Engineering | Third-party integrations, API development, and connector infrastructure |
| Data Systems & Pipelines | Data infrastructure, ETL pipelines, and analytics systems |
| Blockchain Systems | Smart contracts, Web3 infrastructure, and decentralised application development |
| Cybersecurity Engineering | Security audits, secure system design, and vulnerability assessment |
| Desktop Application Development | Cross-platform and native desktop applications |
| Digital Marketing & Growth | Campaign execution, content strategy, social media management, and growth systems |
| Website Development & Design | Website build, design, and digital presence development |
| Technical Architecture & Consulting | Product architecture strategy, technical advisory, and system design consulting |